2^nd Meeting of the OIC/COMCEC Private Sector Tourism Forum

“Effective Marketing Strategies for Promoting Tourism Destinations in the COMCEC Region”
(December, 2013, İstanbul)

1. Global/Regional Trends in Destination Marketing Strategies: Policies, Strategies and Tools

• Key Note Speaker: Ms. Karin Elgin Nijhius / TEAM Tourism Consulting
• Mr. Umut ÜNAL / SESRIC

2. Global/Regional Trends in Destination Marketing Strategies: Policies, Strategies and Tools (cont’d)

• Ms. Gülberk AŞYAPAR / Association of Turkish Travel Agencies (TÜRSAB)

3. Challenges and Prospects in Destination Marketing in the COMCEC Region

• Egypt
• Iran
• Lebanon
• Niger
• Senegal

4. Utilizing the Social Media and Other Communication Instruments for Sharing Marketing Messages

• Key Note Speaker: Ms. Karin Elgin Nijhius TEAM Tourism Consulting
• Mr. Gürkan ÖZER / İstanbul Dijital Platform